Conciergia Now Works for Brands on Any E-Commerce Platform
For a long time, Conciergia was built exclusively for Shopify brands. That limitation is now gone.
Conciergia works with any e-commerce stack. WooCommerce, Magento, BigCommerce, Shopify, custom builds, headless commerce setups, and brands that manage fulfilment entirely outside a standard platform. If you sell products online and ship to the UK or Europe, Conciergia can run your creator gifting programme.
What Changed and Why It Matters
The original Shopify integration automated order creation when a brand approved a creator gifting request. It was efficient, but it excluded a large category of brands: those on WooCommerce, those on Magento, those on enterprise or custom stacks, and those that manage B2B or wholesale alongside D2C.
The new model introduces manual upload and multi-platform integration options that extend Conciergia's functionality to any brand, regardless of how their commerce infrastructure is built.
Who This Opens the Door For
WooCommerce brands. WooCommerce powers a substantial share of European e-commerce. Conciergia now works natively with WooCommerce stores.
Magento and Adobe Commerce brands. Larger D2C brands and brands with complex catalogue or inventory requirements often run on Magento. Conciergia's platform expansion includes compatibility with Magento setups.
Brands on custom or headless stacks. Conciergia's manual upload option means these brands can run gifting programmes without a direct platform integration.
PR agencies managing gifting on behalf of brands. Agencies rarely have direct access to a client's e-commerce platform. Conciergia's updated model allows agencies to operate the platform on behalf of brands regardless of the underlying commerce stack.
Brands not yet on a major platform. Pre-launch brands, brands transitioning between platforms, or brands running gifting as a pre-commerce brand-building exercise can now use Conciergia without a live e-commerce integration.
What Stays the Same
The core of what Conciergia does hasn't changed. Vetted European and UK creators browse brand product catalogues, request products that genuinely interest them, and produce organic content when they choose to. No posting obligations. No agency fees. No per-creator charges.
The creator-chooses model, the vetting process, the market coverage across BeNeLux, DACH, Iberia, the Nordics, France, Italy, and the UK, and the subscription pricing starting at €69 per month are all unchanged.
What changed is that you no longer need to be on Shopify to access any of it.
A Note on Why This Matters for Authenticity
A WooCommerce beauty brand whose products are requested by a French skincare creator gets the same authentic content outcome as a Shopify brand in the same situation. The platform infrastructure is irrelevant to the creator relationship. It always was.
Opening Conciergia to all platforms simply means more brands can access a gifting model that was already working.